← Back to site
CANADA'S FIRST 24/7 AUTOMATED
PING PONG NETWORK
Modeled after PingPod's proven US playbook — built for Western Canada's most ping-pong-ready city.
CONFIDENTIAL INVESTOR PRESENTATION RICHMOND, BC · 2026 SEED ROUND · $250,000 CAD
THE PROBLEM
THE GAME IS BROKEN
Table tennis is a top-10 global sport with 850M+ players worldwide — yet its venues are stuck in 1985.
🏚️
OUTDATED VENUES
Dimly lit basements. No booking systems. Shared tables. Zero privacy. The same experience for 40 years.
🕐
LIMITED HOURS
Staff-dependent operations. Closed at 10pm. Closed on holidays. You play only when they let you.
📱
ZERO INNOVATION
No app. No smart access. No automated booking. The same model for 40 years.
The result: A massive underserved market with ZERO automated competition in all of Western Canada.
THE SOLUTION
SMOOTH SWING
A technology-enabled, 24/7 automated table tennis network. Book in 60 seconds, play anytime, zero staff.
01
BOOK
App or web 30-min slots
02
PAY
Card charged Digital key issued
03
UNLOCK
Smart lock opens via smartphone
04
PLAY
Private table Premium LED lights
05
DONE
Session ends Room auto-resets
NO STAFF
Fully automated · remote monitoring
24/7 ACCESS
Every hour of every day
30-MIN SLOTS
Flexible per-table booking
SMART CAMS
IP cameras + 2-way audio
JOOLA COMPETITION TABLES
Tournament-grade tables sourced direct. Same tables used at Olympic training facilities.
CUSTOM-BUILT SOFTWARE
Our own booking, access control, and membership platform. No SaaS fees. Full control.
PROOF OF CONCEPT
IT'S ALREADY PROVEN
PingPod launched in NYC 2020 — the most expensive real estate market in North America — with this exact autonomous model.
$10M
Series A raised Sequoia Heritage
$50M
Valuation in 5 Years
18+
US Locations across 6 Cities
40%+
Operating Margins Top Locations
100K+
Total Members Signed Up
$6M
Projected Annual Revenue 2024
"We substituted technology (fixed cost) for labor (variable cost) — simultaneously increasing capacity and reducing costs. The result: 40%+ operating margins at our highest-performing pods."
— David Silberman, CFO, PingPod · Fortune Magazine, September 2024
Smooth Swing replicates this in Canada — with structurally lower costs, a culturally aligned market, and zero automated competition.
MARKET OPPORTUNITY
ZERO COMPETITION. PERFECT MARKET.
WHY RICHMOND
50%+
Asian-Canadian population — deepest ping pong culture in Western Canada
2.7M
Metro Vancouver population within 30-min drive
#1
Largest Chinese-Canadian community outside Toronto
0
Automated ping pong venues in all of Western Canada
24/7
We operate while every competitor is closed
NO COMPETITION
Zero automated venues across all of Metro Vancouver — first mover wins the market before anyone else enters.
PROVEN DEMAND
Richmond Olympic Oval runs a 16-table ping pong club. Demand is proven. We add 24/7 access, private tables, and app booking.
CULTURAL FIT
50%+ Asian-Canadian in Richmond. Table tennis is embedded in the culture — not something we need to explain or sell.
STRUCTURAL ADVANTAGE
BUILT LEANER. RUNS SMARTER.
PingPod validated this model in NYC — the world's most expensive real estate market. Our Richmond economics are structurally more efficient on every dimension.
METRIC PINGPOD NYC SMOOTH SWING RICHMOND OUR EDGE
Build Cost~$300–500K USD~$85–100K CAD (~$65K USD)🟢 5–7× cheaper
Monthly Rent~$15–25K USD~$8K CAD (~$6K USD)🟢 4× cheaper
Franchise / License Fee$49,500 USD$0🟢 Full savings
Booking Software6% gross revenue$0 — custom built🟢 ~$2K+/mo saved
Staffing DependencyFull-time on-site staffFully automated · remote only🟢 80%+ lower labor cost
EBITDA Margin (mature)40%+40–50% target range🟢 Equivalent or better
Market CompetitionMultiple NYC operatorsZero automated rivals in W. Canada🟢 First mover
Payback Period (target)12–24 months10–18 months (util. dependent)🟢 Faster ramp
Key insight: Our automation-first model eliminates the single largest cost variable in traditional sports venues — labor. This creates structural margin advantages that compound as the network scales.
BUSINESS MODEL
THREE REVENUE ENGINES
01
TABLE BOOKINGS
Pay-per-30-min-slot per table. Walk in or pre-book via app. Dynamic pricing balances demand across time slots.
→ $15/30min · Off-Peak
→ $20/30min · Standard
→ $22/30min · Late Night
→ = $7.50–$11 per person (2 players)
02
MEMBERSHIPS
Membership revenue is structured to cover a significant portion of fixed operating costs while encouraging repeat usage.
→ $69/mo · Founding (locked for life)
→ $99/mo · Core (free off-peak)
→ $139/mo · Power (40% off + passes)
→ Valid across all Smooth Swing locations
03
LEAGUES & EVENTS
Scheduled leagues and events increase weekday occupancy and build community retention that compounds over time.
→ Weekly league nights (recurring)
→ Corporate events $500–1,500
→ Private coaching sessions
→ Seasonal tournaments
REVENUE DESIGN
Memberships stabilize recurring revenue and smooth off-peak utilization. Walk-in bookings provide the variable upside layer as utilization matures over time.
PRICING STRATEGY
ACCESSIBLE. STICKY. RECURRING.
Pricing designed to balance premium experience with accessibility. Dynamic off-peak pricing encourages utilization during low-demand windows.
WALK-IN · PER TABLE PER 30 MINS
Off-Peak
Mon–Thu · 6am–5pm
$15
Standard
Mon–Thu 5pm+ · Weekends
$20
Late Night
Midnight – 6am
$22
Per person (2 players): $7.50–$11
3–4 players: even cheaper · membership structure encourages repeat usage
VS LOCAL BENCHMARK
Richmond private badminton court: $30–35/hr. Smooth Swing: $30–40/hr per table. Comparable price. Dramatically better experience.
MEMBERSHIP TIERS · MONTHLY
FOUNDING
$69/mo
GENESIS 100 · LOCKED FOR LIFE
Off-Peak
$10/slot
Peak
$15/slot
Passes
1/mo
CORE
$99/mo
MOST POPULAR
Off-Peak
FREE
Peak
$14/slot
Passes
2/mo
POWER
$139/mo
SERIOUS PLAYERS
Off-Peak
FREE
Peak
$12/slot
Passes
4/mo
FINANCIAL PROJECTIONS · STABILIZED LOCATION
REALISTIC UNIT ECONOMICS
6 Tables · $8,000/mo NNN · Richmond BC Utilization builds progressively as memberships, leagues, and community adoption mature.
CONSERVATIVE
Utilization15–18%
Monthly Revenue$17–21K
Monthly EBITDA$5–9K
EBITDA Margin30–40%
TARGET
BASE CASE
Utilization20–25%
Monthly Revenue$23–30K
Monthly EBITDA$11–18K
EBITDA Margin40–50%
STRONG
Utilization30–35%
Monthly Revenue$33–40K
Monthly EBITDA$20–27K
EBITDA Margin50–60%
18-MONTH UTILIZATION + REVENUE RAMP · BOTH LOCATIONS ($K/MONTH)
M1Pre-openM2BreakevenM3M4M522% utilM6M7M825% utilM9M10L2 OpensM1128% utilM12M13M142 locs 30%M15M16Ser.A ReadyM17M18
Revenue ($K)
EBITDA ($K)
MEMBERSHIP AS REVENUE ANCHOR
At 120 members (~$11,880/mo), subscription revenue is designed to cover a significant portion of fixed OPEX ($11,400) — reducing downside during ramp-up.
CAPITAL RECOVERY TARGET
CAPEX of ~$90K targeted for recovery within 10–18 months depending on utilization ramp. Base case (22–25% util) projects 12–15 month payback.
USE OF FUNDS
$250,000 CAD TO PROVE IT
Lean automation-first flagship designed for efficient capital deployment. Dramatically cheaper than traditional entertainment venues — without compromising the experience.
Location 1 CAPEX (tables, flooring, tech, fit-out)$90,000
~10 Months Operating Buffer (pre-breakeven)$98,000
App & Booking Platform (SwingOS foundation)$25,000
Marketing · Ads · Genesis 100 Campaign$15,000
Legal · Incorporation · Trademarks$12,000
Founders Advisory Fees (3×$1K×6mo)$10,000
TOTAL $250,000
CAPEX BREAKDOWN (~$90K)
JOOLA tables × 6$7,200
Flooring + barriers$9,500
LED lighting rigs × 6$7,000
Electrical + HVAC$14,000
Smart locks + IP cameras$2,500
Renovation + branding$18,000
Permits + insurance + legal$7,000
Contingency (~15%)$11,800
Still 3–5× cheaper than a comparable traditional sports venue.
SERIES A FUNDS SCALE
This seed round proves the model with real operating data. Locations 2–5, SwingOS development, and Calgary entry are funded through Series A — on demonstrated economics, not projections.
EXPANSION ROADMAP
PHASE 1: METRO VANCOUVER
Target expansion roadmap based on demonstrated unit economics and member retention at Location 1. Expansion paced by operating performance — not a predetermined schedule.
Q4 2026
FLAGSHIP
RICHMOND
Flagship · 6 Tables Genesis 100 Launch Prove the model
Q1–Q2 2027
CONDITIONAL
BURNABY
If L1 hits targets Pod M · 4–6 Tables Metrotown Area
Q2–Q3 2027
CONDITIONAL
VANCOUVER
If L1+L2 performing Pod S · 4 Tables DT or Mount Pleasant
Q3–Q4 2027
CONDITIONAL
COQUITLAM
Network expansion Pod S · 4 Tables Lougheed Hub
2028
EXPANSION
CALGARY
Inter-provincial entry 4–6 Tables First market outside BC
EXPANSION TRIGGER
Each new location opens only after the preceding location demonstrates target utilization and positive EBITDA.
CAPITAL SOURCE
Locations 2+ funded through operating cash flow and Series A — not from this seed raise.
NETWORK EFFECT
Cross-location memberships compound retention. Each new pod increases value of the entire network.
5-YEAR VISION · SUBJECT TO EXECUTION
FROM PROOF TO PLATFORM
Based on successful execution across venue operations, software licensing, and franchise rollout. Three distinct value creation levers — each with independent upside.
2026
YEAR 1
Pods
1
Revenue
$200–350K
EBITDA
$60–150K
Valuation
Proving model
Seed · $250K
→ Richmond flagship open
→ Prove unit economics
→ Genesis 100 community
→ App v1.0 validated
2027
YEAR 2
Pods
2–3
Revenue
$500–800K
EBITDA
$200–400K
Valuation
~$4M pre
Series A · ~$1.5M
→ Metro Van 2nd location
→ Series A on live P&L
→ SwingOS internal use
→ 200+ active members
2028–29
YEAR 3–4
Pods
6–10
Revenue
$2–4M ARR
EBITDA
$800K–1.8M
Valuation
$12–20M
Series B · $4–6M
→ Calgary + Edmonton
→ SwingOS beta licensing
→ Franchise model launch
→ Gov pilot contracts
2030+
YEAR 5+
Pods
15+
Revenue
$6–12M ARR
EBITDA
$3–6M
Valuation
Potential strategic value opportunity
Exit / Strategic
→ National Canada footprint
→ SwingOS 100+ venues
→ 10+ franchise partners
→ US market evaluation
VENUE LAYER
Step 1 · Foundation
Physical pod EBITDA. Repeatable. Capital-efficient. Validates the model and builds the software platform that powers everything above.
SWINGOS LAYER
Step 2 · Multiplier
SwingOS licensing to external venues. High-margin SaaS. Scales without physical capital. Also powers every franchise location.
FRANCHISE LAYER
Step 3 · Accelerator
Asset-light expansion powered by SwingOS. Franchisees fund new locations. We collect fees + royalties. Network effect compounds.
THE PLATFORM PLAY · LONG-TERM
BEYOND PING PONG
PingPod built PodPlay as a side project — $8M Series A, 200+ venues, 11 sports, 1M users, 3× revenue YoY. Smooth Swing initially focuses on proving profitable venue operations before broader software licensing expansion.
PHASE 2 EXPANSION
SWINGOS
Booking + access + membership SaaS
→ License our validated stack to any sports venue
→ Badminton, squash, tennis, pickleball, padel
→ $299–699/month per venue subscription
→ Only pursued after pod economics are validated
→ 50+ venues = $300K+ ARR · high-margin SaaS
Long-term upside: SaaS trades at 5–10× ARR
PHASE 2 EXPANSION
FRANCHISE
License the Smooth Swing brand + SwingOS
→ Franchise fee: $50,000–75,000 CAD/location
→ Ongoing royalty: 6–8% of gross revenue
→ Brand, software, supply chain, training
→ Requires proven model and documented playbook
→ Asset-light — franchisees fund new pods
Accelerates growth without proportional capital
PHASE 2 EXPANSION
GOVERNMENT
Municipal recreation modernization
→ BC + AB municipalities run aging rec centres
→ No modern booking layer on public courts today
→ SwingOS for city tennis, badminton, squash
→ Sport BC + CTTA federation partnerships
→ Multi-year contracts = stable recurring revenue
Institutional stability + low competitive risk
THE PROOF — PODPLAY ($8M SERIES A, OCT 2025)
$8M
Series A Oct 2025
200+
Venues · 11 sports
1M
Users on platform
3×
Revenue YoY growth
The comparable software opportunity is proven at scale. Smooth Swing builds this capability from day one — but deploys it once physical economics are validated. Venue → Software → Franchise: each stage funds the next.
CANADIAN SPORTS TECH TAM
5,000+
Private sports clubs in BC + AB
800+
Municipal recreation facilities
$2.4B
Canadian recreational sports market
0
Modern vertical SaaS in Canada
GO-TO-MARKET
HOW WE FILL EVERY TABLE
01
GENESIS 100
100 founding members · $69/month locked for life
→ Pre-launch cash flow before opening
→ Founding members = brand ambassadors
→ Creates scarcity and FOMO — only 100 ever
→ WeChat + LINE + Instagram targeting Richmond
02
COMMUNITY ACTIVATION
Richmond ping pong culture is already there
→ BC Table Tennis clubs partnership
→ Richmond Olympic Oval community pipeline
→ Chinese community WeChat groups
→ Kwantlen & BCIT student associations
03
INFLUENCER & DIGITAL
Show the neon arena — not just the concept
→ Vancouver lifestyle micro-influencers 10K–100K
→ Instagram Reels & TikTok of the experience
→ Paid Meta/Google ads Richmond 20–45
→ Pre-launch Genesis 100 waitlist page
04
LEAGUE RETENTION
Leagues = built-in weekly recurring demand
→ Weekly recreational leagues — guaranteed slots
→ Corporate events $500–1,500/event
→ Seasonal tournaments drive press coverage
→ Coaching sessions as premium upsell
THE TEAM
BUILT BY OPERATORS
Three founders. Three complementary domains. Zero gaps in supply chain, operations, and technology.
K
KEN LUI
Co-Founder · Business Development & Capital
◆ China manufacturing & OEM supply chain networks
◆ Marketing agency — full-stack growth operator
◆ Cross-border capital advisor: Asia → Canada / US
◆ Deep Greater Vancouver business connections
◆ Specializes in bringing Asian companies to NA markets
R
ROCK MA
Co-Founder · Operations & Expansion
◆ Built Airbnb-style hotel mgmt co in HK — before Airbnb
◆ Pioneer of automated, asset-light hospitality at scale
◆ Expert in multi-location service businesses
◆ Proven operator in high-margin, minimal-headcount models
O
ONDY MA
Co-Founder · Technology & Product
◆ Computer Science graduate, University of Alberta
◆ Co-Founder Surfwheel — patented skateboard, Amazon global
◆ Founder DataHunt — AI ecommerce, ¥100M+ RMB GMV
◆ Philips Electronics · Forbes China community member
THE ASK
JOIN THE FOUNDING ROUND
RAISING
$250K
CAD · Friends, Family & Angels
DEAL STRUCTURE
InstrumentSAFE — Simple Agreement for Future Equity
Valuation Cap$2,000,000 CAD
Discount Rate20% at next qualified round
Min. Investment$25,000 CAD
Target CloseQ3 2026
PLAIN ENGLISH
You invest at a $2M company value. At Series A (~$4M+), your money converts to equity at the better price.
YOUR $25,000 TODAY
$25K on $2M cap = 1.25% of the company
At Series A ($4M pre)
~$50,000
2× paper gain
At exit $50M
~$410,000
16.4× return
At exit $75M
~$617,500
24.7× return
At exit $100M
~$817,500
32.7× return
*After dilution multiply by ~0.65. Returns remain exceptional.
INVESTOR PERKS
💰
Quarterly Revenue Share
10% of EBITDA paid quarterly once L1 exceeds $20K/mo
🏓
Free Ping Pong for Life
1 lifetime Power Membership per $10K invested
🏆
Founding Recognition
Your name on the wall at every Smooth Swing location
WHEN DO YOU SEE RETURNS?
Q4 2026L1 opens · revenue
Q1 2027Revenue share
Q1–2 2028Series A · SAFE
2030–31Exit · liquidity
⚠️ RISK DISCLOSURE
SAFEs are illiquid with no guaranteed return. Only invest what you can afford to lock up for 3–5 years.
LET'S PLAY.
We're building the ping pong network Metro Vancouver deserves. Come build it with us.
LEAD CONTACT
KEN LUI
Co-Founder · Business Development
WEBSITE
SMOOTH-SWING.COM
Opening Q4 2026
LOCATION
RICHMOND, BC
Metro Vancouver · Canada
This presentation is confidential. Financial projections are forward-looking estimates and subject to change. Only invest what you can afford to lose.